Social media can have a huge impact on how a company is perceived and way it reaches out to its core audience. Almost every major company has mad some kind of presence on social media but not everyone has truly grasp the power it has to help there company. Two companies that hare doing tremendous work with social media are Samsung and Apple, using several different platforms to enhance the companies image and a new method of reaching out to public with there new products.
One of the really impressive thing that Samsung does with social media is that they have many different outlets for the various different products and services that they offer. They have different twitter feeds for there mobile products, there app market, there televisions products, and even different feeds for different countries they market to. This allows a person who is interested in just one arm of there business to see the new offerings that they are interested in without being overload with every single type of product that Samsung makes.
Apple is another player in social media world who name is very often found major trending sections of most social media platforms. They use various social media outlets to promote their product, discus new and upcoming events for company, and offer special promos to the people that follow them. Apple use these methods to help promote their brand as well as spread news of new products to loyal followers.